Department of Inconvenient Truths
Indicium Parilis Facultas ne Necessarius Veritas

They write a catchy headline, which I become interested in, then reading a bit, I realize I don’t really know what’s going on. The author continues to write the entire article without thinking “people may not know what this is about, I better give them the basics”, then I lose interest in the article, wasting 5 min’s of my time, becoming a little more dumb in the process.